Memorial is a contemporary hospitality brand owned and operated by Moro Global. The brand name, philosophy, and operational standards were developed through close collaboration led by Osus Hospitality, working alongside all relevant stakeholders to create a distinctive and well-defined hotel concept.

More than just rooms or dining venues, Memorial Hotels represent an urban retreat where guests can enjoy exceptional experiences and meaningful encounters. Each property offers a vibrant yet welcoming atmosphere that balances modern design, aesthetic appeal, and a warm sense of comfort, creating a true city sanctuary.

The brand’s design philosophy blends local cultural influences with contemporary elements, resulting in hotels with strong character and a unique visual identity. This thoughtful mix gives each Memorial Hotel its own personality while maintaining a consistent brand experience across locations.

Memorial is a preferred choice for families, groups, and individual travelers, offering an all-inclusive concept where essential services and experiences are integrated into a clear and transparent pricing structure, ensuring ease and value for guests.

The brand is expanding primarily through franchise development across the Middle East, alongside management agreements within the Kingdom of Saudi Arabia, reflecting a scalable and flexible growth model tailored to the region’s hospitality markets.